Friday, January 11, 2008

Kosher Diva's New Cookbook Brings Home Elegance for Passover




BROOKLYN, N.Y., Jan. 11, 2008 -- Acclaimed kosher diva Susie Fishbein, author of the Kosher by Design cookbook series, is releasing her fifth project - Passover by Design (ArtScroll Shaar Press, February 2008; $29.99/Hardcover, 276pp; ISBN: 1578190738). With over a quarter of a million books sold, Kosher by Design has become the most popular kosher cookbook series in print today. Passover by Design follows suit with Fishbein's signature style of combining gorgeous food and decor photos together with 172 chic recipes that shimmer with simple elegance.

Asked how Passover by Design differs from her previous cookbooks, Fishbein said, "This cookbook is solely focused on Passover. It includes so many helpful suggestions for preparing dishes that are as eye-pleasing as they are delicious. Also, you'll notice a blend of both familiar and brand new recipes. I painstakingly went through the previous Kosher by Design cookbooks and completely reformulated over 130 recipes to be thoroughly kosher for Passover. I've added over 30 fresh recipes as well that are superb and even unique for Passover." Among the new additions, Fishbein collaborated with Moshe David, a rising star on the kosher catering circuit, to create over twenty more intricate and unusual Passover dishes, including Teriyaki Chicken Sates and Thai Sole Rolls.

"Kosher for Passover" is a critical designation on food packaging as traditional Jews avoid products containing any leavened ingredients during the Passover holiday. Fishbein's new cookbook provides solutions to that challenge. She notes, "It's not a matter of simply substituting one cup of potato starch for one cup of flour. I spent scores of hours getting the measurements just right for each recipe. With Passover by Design, the right ingredients and adjusted quantities are all done for you. That's a huge time saver. Also, everything you need is presented in one volume. You won't shuffle through several cookbooks, marking pages with sticky notes, to plan your meals."

Anyone gluten-intolerant will find many delicious reasons to employ Passover by Design throughout the year, as 130 of the recipes are devoid of grain-based allergens commonly associated with celiac disease.

Beside the stunning full-color photos shot by world-class food photographer John Uher, Passover by Design showcases an engaging mix of traditional and contemporary decorating concepts for the Passover table.

Publisher ArtScroll Shaar Press releases Passover by Design to the general book market on February 28th.

About the Author

An everyday cook, Susie Fishbein's enthusiasm for food and entertaining led to the creation of her best-selling cookbook, Kosher by Design, published in 2003 by ArtScroll Shaar Press. Since then, Fishbein has debuted Kosher by Design Entertains, Kosher by Design Kids in the Kitchen, Kosher by Design Short On Time and the NEW Passover by Design. Her next project - Kosher by Design Lightens Up! - is due in November 2008. Fishbein has been featured on national television and radio, including The Today Show and Martha Stewart. http://www.kosherbydesign.com

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