Make Contact With Your Authentic Self

Thought Leader Allan Cox says Make Contact With Your Authentic Self in New Book 'YOUR INNER CEO: Unleash the Executive Within'


CHICAGO, Oct. 9 (medianowonline)- CEO/Management Coach Allan Cox brings
his eighth business book, "YOUR INNER CEO: Unleash The Executive Within" to
market in October (Career Press). Cox uses the Style-of-Life theory of
famed Vienna psychologist Alfred Adler to help readers excavate and truly
learn their hidden goals, strengths and weaknesses. What's unique is that
this is the first time Adler's Style-of-Life theory has ever been
introduced or applied to a broad business audience. "For better or worse,"
says Cox, "these hidden goals often govern our lives, and we're not even
aware of it."
YOUR INNER CEO is full of stories of winners and how they made it, and
losers, and why they didn't. Each of the nine chapters is full of examples,
case studies and exercises to help readers dig deep and excavate their
personal beliefs in a way that they probably have never done before. Each
chapter has a one word title that's self-explanatory -- Goals, Changes,
Facades, Boundaries, Boards, Visions, Futures, Models and Mentors.
Throughout every chapter there are 5-7 lessons that engage the reader in
serious self examination.
The audience for YOUR INNER CEO is everyone from Fortune 500
executives, Managing Partners of law firms, School Board and PTA
Presidents, Factory Managers, Entrepreneurs, Clergy, Association Execs and
CEOs of a company of one. They all have the same issues and need for
advice.
Cox concludes, "Authenticity carries a charisma all its own. People
don't expect their bosses to be perfect, but they do want them to be real.
The key is making changes by reclaiming the unique and natural strengths
that we've neglected for fear of acting on them. Truth is, we all have
strengths we bury because we're afraid that if we acted on them, they still
might not be good enough." Cox shows that there's a better way.
In both personal career and organizational effectiveness, where the
words goals, objectives and outcomes have top priority, it's most important
to know that the goals one lives by are right and real.